the global connection ...
notes for distribution ....
global connection collection:
on location / let's connect the dots
on location:
a bit of an update on marketing of classic offerings,
designs with coordinates, names of cities and towns
the situation
coordinates
destination
townie
city slicker
city clues
***tbc solid colors for t-shirts
coordinates with ...
(using the coloration / graphics from image titled bylaws below)
let's connect the dots ...
reusable light weight travel / tote bag - book bag / laptop - shape
that fits on the floor under chair in front of airplane or in overhead
(tbc ... the type with a protective coating - resins)
journal - striped with dotted border
water bottle (TSA compliant works for travel) - clear with black lid
travel mug-coordinating -striped with dotted border
baseball hat - just striped
watch
could add a few more items, depending on partners
- apron and spatula, napkins ...
could add a few more items, depending on partners - apron and spatula, napkins ...
hangtags with invitation to visit the club available with retail partners
the stamp of entry reveal party
*** update this will be the pre-party
available online only ...
stamp of entry
start the waterfall ...
this may be the feature in this reception category header
along with let's connect the dots
stamp / of entry
t-shirt - tbc - just an insignia bee, no round border
tbc thinking a black on black look of the stamp design
available only online
hoping this will be the waterfall
visit Code for a review of our code of conduct /
Get Set ... invitation to membership
starting a playful interactive intro ... to invite ...
stair stepping gwps with ... membership
a signature look ... let's connect ... connect the dots
and dots representing pollination
like the homepage invitation postcard ...
tie the online invitation together with the collection ...
journal, travel mug and spatula for some added design for a cohesive look
***the intro/invitation opening price points
for the global connection: on location and lets connect the dots
seek partnerships to establish a basic reorder program
not for promotional pricing
limited select distribution
*** highlighting the global connection collection
***tbd would like to add in city clues to this distribution strategy,
***also this design may be made as a card game first, also to include invitation
tbc screen print ink for this category is same as signature
if there is overlap with black label the wears
***thinking these individual designs would be hard to manage
on the website but an even better way is placement with
select/exclusive retail distribution partners
and used as an invitation to visit the club
knowing that driving traffic to the website is a key component in a strategy
I think this program will be a good fit with a call to action,
also a good intro for select retail partners as a good intro collection
to build on ... help establish lifestyle brand awareness
sold as individual items for multi pc order for select retail distribution partners
highlighting the global connection
an invite to visit the club
text on the hangtag ... these will probably have 2-3 hangtags
bb wears, by invitation visit the club,
and one hangtag that states...
something like ...
join us and lets support the health and vitality of the bees
for every product sold from bb wears signature line a donation is made to support the health and vitality of the bees
donations will be made from
www.bbwears.com
tbc in regards to timing may have to
add club opening date ??? on homepage slideshow
customization ... per specs and minimums
tbd ... must review with manufacturer to determine best fit capabilities ...
inspiration...I attended many sales meeting over the years and a typical
gift bag item would be a t-shirt ...
or think its a good event hostess welcome gift
thought this could be a good volume category and a good way to introduce product to target potential customers ...
to have options, build on a theme for meetings, conferences and or events
a fun way to introduce a location
as I also think of bb wears as a travel brand ... bees travel
possibly available at some authorized and or travel oriented
distribution partners
...
depending how the growth of the labels evolve I'm thinking these are designs that should be made available in signature bb wears too,
as I thought about it I thought it would be hard to manage on a website
but think this is even better ... as an invitation to visit club
maybe an enhanced version of the same font, possibly a border and a special ink used just for signature,
image of the same graphic with a different set-up, different price point
I think there is enough distance from other labels with the same title
with no overlap ???
but still will have continuity
a good intro to the lifestyle brand,
text on the hangtag ...
on a longer hangtag
by invitation
a special invite for a special offer ... visit the club at www.bbwears.com
maybe with with the purchase of the stamp of entry
hangtag may feature some sort of promo code - stamp of entry - that takes you directly to Visitors where the stamp of entry t-shirt is featured for purchase
I think a good way to have a consistent flow, drive traffic to the online store
***this is how I would like to feature coordinates
thinking I don't want to just feature one location as it is available to customize
as a part of the global connection collection
for select partners or custom orders with specs and minimums
no insignia bee included except for the cards with wild card-
each has a hangtag - visit the club ... invitations
from the postcard image
inspiration graphic
a clubhouse look ... let's connect ... connect the dots
and dots representing pollination
like the homepage invitation postcard ...
tie the online invitation together with the collection ...
journal, travel mug and reusable tote bag
for some added design for a cohesive look
***the intro/invitation opening price points
for the global connection: on location and lets connect the dots
seek partnerships to establish a basic reorder program
not for promotional pricing
limited select distribution
***tbd would like to add in city clues to this distribution strategy,
***also this design may be made as a card game first, also to include invitation
tbc screen print ink for this category is same as clubhouse
if there is overlap with black label the wears
***thinking these individual designs would be hard to manage
on the website but an even better way is placement with
select/exclusive retail distribution partners
and used as an invitation to visit the club
knowing that driving traffic to the website is a key component in a strategy
also a good intro for select retail partners as a good intro collection
to build on ... help establish lifestyle brand awareness
sold as individual items for multi pc order for select retail distribution partners
highlighting the global connection
an invite to visit the club
text on the hangtag ... these will probably have 2-3 hangtags
bb wears, by invitation visit the club,
***also customization ... per specs and minimums
tbd ... must review with manufacturer to determine best fit capabilities ...
inspiration...I attended many sales meeting over the years and a typical
gift bag item would be a t-shirt ...
or think its a good event hostess welcome gift
thought this could be a good volume category and a good way to introduce product to target potential customers ...
to have options, build on a theme for meetings, conferences and or events
a fun way to introduce a location
as I also think of bb wears as a travel brand ... bees travel
possibly available at some authorized and or travel oriented
distribution partners
...
depending how the growth of the labels evolve I'm thinking these are designs that should be made available in clubhouse bb wears too,
as I thought about it I thought it would be hard to manage on a website
but think this is even better ... as an invitation to visit club
maybe an enhanced version of the same font, possibly a border and a special ink used just for clubhouse,
image of the same graphic with a different set-up, different price point
I think there is enough distance from other labels with the same title
with no overlap ???
but still will have continuity
a good intro to the lifestyle brand,
text on the hangtag ...
on a longer hangtag
by invitation
a special invite to ... visit the club at www.bbwears.com
I think a good way to have a consistent flow, drive traffic to the online store
let's connect the dots ...
reusable light weight travel / tote bag - book bag / laptop - shape
that fits on the floor under chair in front of airplane or in overhead
(tbc ... the type with a protective coating - resins)
journal - striped with dotted border
cards (I think with wildcard of insignia bee is ok) - one pack deck
water bottle (TSA compliant works for travel) - clear with black lid
travel mug-coordinating -striped with dotted border
baseball hat - just striped
watch
could add a few more items, depending on partners - apron and spatula, napkins ...
this is the format for the coordinates 
for select partners or custom orders with specs and minimums
no insignia bee included except for the cards with wild card-
each has a hangtag - visit the club ... invitations
*** will come up with a coloration ... lt, mid and dark
a clubhouse look ... let's connect ... connect the dots
and dots representing pollination
like the homepage invitation postcard ...
tie the online invitation together with the collection ...
journal, travel mug and reusable tote bag
for some added design for a cohesive look
***the intro/invitation opening price points
for the global connection: on location and lets connect the dots
seek partnerships to establish a basic reorder program
not for promotional pricing
limited select distribution
***tbd would like to add in city clues to this distribution strategy,
***also this design may be made as a card game first, also to include invitation
tbc screen print ink for this category is same as clubhouse
if there is overlap with black label the wears
***thinking these individual designs would be hard to manage
on the website but an even better way is placement with
select/exclusive retail distribution partners
and used as an invitation to visit the club
knowing that driving traffic to the website is a key component in a strategy
also a good intro for select retail partners as a good intro collection
to build on ... help establish lifestyle brand awareness
sold as individual items for multi pc order for select retail distribution partners
highlighting the global connection
an invite to visit the club
text on the hangtag ... these will probably have 2-3 hangtags
bb wears, by invitation visit the club,
***also customization ... per specs and minimums
tbd ... must review with manufacturer to determine best fit capabilities ...
inspiration...I attended many sales meeting over the years and a typical
gift bag item would be a t-shirt ...
or think its a good event hostess welcome gift
thought this could be a good volume category and a good way to introduce product to target potential customers ...
to have options, build on a theme for meetings, conferences and or events
a fun way to introduce a location
as I also think of bb wears as a travel brand ... bees travel
possibly available at some authorized and or travel oriented
distribution partners
...
depending how the growth of the labels evolve I'm thinking these are designs that should be made available in clubhouse bb wears too,
as I thought about it I thought it would be hard to manage on a website
but think this is even better ... as an invitation to visit club
maybe an enhanced version of the same font, possibly a border and a special ink used just for clubhouse,
image of the same graphic with a different set-up, different price point
I think there is enough distance from other labels with the same title
with no overlap ???
but still will have continuity
a good intro to the lifestyle brand,
text on the hangtag ...
on a longer hangtag
by invitation
a special invite to ... visit the club at www.bbwears.com
I think a good way to have a consistent flow, drive traffic to the online store
*** I think just available in the label section on About Us and group order form with minimums required
tbc ... will be updating with a large image of the label with stitching
welcome to the clubhouse ...
on location:
a bit of an update on marketing of classic offerings,
designs with coordinates, names of cities and towns
the situation
coordinates
destination
townie
city slicker
***tbc solid colors for t-shirts
coordinates with ...
(using the coloration / graphics from image titled bylaws below)
let's connect the dots ...
reusable light weight travel / tote bag - book bag / laptop - shape
that fits on the floor under chair in front of airplane or in overhead
(tbc ... the type with a protective coating - resins)
journal - striped with dotted border
cards (I think with wildcard of insignia bee is ok)
water bottle (TSA compliant works for travel) - clear with black lid
travel mug-coordinating -striped with dotted border
baseball hat - just striped
watch
could add a few more items, depending on partners - apron and spatula, napkins ...
this is the format for the coordinates
from the house template
*** for example view a selection of titles
(will be updated with new manufacturer)
click for more information
to view the selection of individual
items from
the documentation of registration ...
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